Showing posts with label Digi-Pack. Show all posts
Showing posts with label Digi-Pack. Show all posts

Thursday, 20 March 2014

Digipack rough ideas - With Sandhya Gulsin

This is my first idea and initially my favourite idea from the off because it is very personal as the band are all over the digipack.


 
 
The second digipack that I made includes more of the character from the narrative part of the video.
 

 
 


Monday, 17 March 2014

Final Digipack

for our final digipack me and sandhya decided to come up with one idea each and then decide on the final one from there.
Below are my pieces of the digipack which includes the front, inside booklet, disk and back.
 

 
 

Thursday, 6 February 2014

What is a Digi-Pack - With Sandhya Gulsin

What is a Digi-Pack?
A Digi-Pack is the package the song comes with if you buy it physically. Normally this includes a graphic front and back including copyright owners, name of the single, name of the band and sometimes other information, plus the CD and sometimes an advertisement or inner slip of paper. It is typically made out of plastic or cardboard with either CD slots or sleeves.


What are the advantages of a Digi-Pack?
There are advantages for the seller and the customer with purchasing a digi-pack. The front of a digipak almost acts as a controlled exposure to what the artist does and doesnt want to reveal about themselves. It is likely to embody a theme and a message about the artist and/or the content of the album. This also strongly supports brand image. The artist and the digipak work alongside eachother almost promoting each other in which obviously soley bennefits the artist. It could be argued that from an audience perspective purchasing an artists digipak establishes a loyalty to the Artist.